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Web Site Reports
Want to know what's going on on your web site, but don't want to spend
hours pouring over your logfiles? While we recommend customers who
need detailed web site profiling and usage information use
professional software that can be downloaded from the Internet, we've
got just the thing for your basic needs.
Our reports can be emailed to you on a daily and monthly basis
summarizing all your traffic.
What does the report look like?
Well, here's a sample report:
Total Site Traffic - 61520
Web Traffic - 61520
FTP Traffic - 1027
Web Hits - 22
Web Page Views - 6
Unique Visitors - 5
Search Engine Crawls- 2
Search Engine Referrals- 0
Top 20 URLs -
/webmail/src/right_main.php - 6
/ - 5
/webmail/images/sort_none.png - 5
/webmail/src/login.php - 1
/webmail/src/read_body.php - 1
/webmail/src/webmail.php - 1
/webmail/src/left_main.php - 1
/webmail/ - 1
/webmail/src/redirect.php - 1
Top 20 Clients by hits -
h00dead70beef.ne.client2.attbi.com - 17
dex-252-16.dxi.net - 2
www.whois.sc - 1
213.230.130.53 - 1
38.116.0.122 - 1
Top 20 Clients by bytes -
h00dead70beef.ne.client2.attbi.com - 59074
dex-252-16.dxi.net - 1028
213.230.130.53 - 799
www.whois.sc - 780
38.116.0.122 - 780
Top 20 Referring Systems -
www.whois.sc - 2
Top 20 FTP Users -
joeuser - 1027
What does all this mean?
Let's take it step by step. The first thing in the report is a set of
summaries:
- Total Site Traffic
-
This is the total number of bytes sent and received by your web site.
It's the sum of Web Traffic and FTP Traffic.
- Web Traffic
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The number of bytes sent and received by your web site using
HTTP. For most web sites, this represents most web surfer traffic.
- FTP Traffic
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The number of bytes sent and received by your web site using
FTP. For most web sites, this represents web publishing (uploading
pages and images to your web site).
- Web Hits
-
Shows how many web requests were made to your web site for web pages,
images, and other content.
- Web Page Views
-
This is the number of times pages on your web site were loaded. A
"Page View" differs from a "Hit" in that to load a single page from
your web site may require a surfer to download several images and
other content. The Hit count is are nearly always greater than Page Views.
- Unique Visitors
-
This will show how many different surfers came to your web site.
- Search Engine Crawls
-
Search Engines like Google and Yahoo come to web sites from time to
time to take a snapshot. The number here shows you how many pages
they indexed.
- Search Engine Referrals
-
This value can help you to gauge how many visitors are coming to your
web site from a search engine. While there are thousands of search engines
and link referrers on the Internet, this report only counts the most
popular ones.
After the summaries are the "Top 20" lists. Top 20 URLs
shows you which pages on your web site are the most popular. The number tells
how many times each page was loaded.
The next two lists show information about Clients. Clients include
both web surfers viewing your site and search engines indexing it.
Top 20 Clients by hits shows the number of Hits,
and Top 20 Clients by bytes tells you how many
bytes they loaded.
Next are the referrers. Top 20 Referring
Systems shows the most common places from which your web
surfers come. These include search engines, link lists, and any other
web sites that point surfers to your web site.
Finally there is the Top 20 FTP Users section.
This shows the number of bytes uploaded to or downloaded from your web
site by FTP. Web publishing normally accounts for all of this
traffic.
How come some Clients have IP addresses instead
of names?
When a surfer comes to your web site, they identify themselves with an
IP address. In order to come up with a meaningful name (like
www.domain.com), these addresses need to be looked up in DNS (the
Domain Name System). Not all ISPs provide meaningful names for their
addresses. We do our best to give you a useful name, and when we
cannot, we list the address instead.
What else can I find out about my web traffic?
These reports are only meant to give you high-level information about
your web surfer traffic and web site usage, but there is much more
that can be gleaned from your web logs.
Without needing to purchase complicated content management software
for your web site, or even without tracking cookies, you can find out all
sorts of demographic information about your web surfers, their surfing
profiles, how your web site is surfed, and how you can get your
information to your surfers more efficiently.
You can tell where your surfers go to first, what pages they view, and
even what links they click on (and what they don't).
All of this is available in your web logs. All you need is the right
software to analyze them.
What logfile analysis software does Regzilla
recommend?
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